Trying to market a flash drive seems at this day an age pointless, as we have seen in class, everyone has used one by now. When we first got them 5-6 years ago the we were impressed by those who had 256 kb, now were looking at the same size that had somewhere near 16-32 MB, so much more data since it would have taken 4 of our old ones to just reach the size capacity of 1 MB on our new ones. Now for marketing these to specific target groups.
To the incoming freshman.
Several classrooms have computers in them, and when having a flash drive means that you don’t have to carry your whole computer with you instead you carry a few ounces to make it class. Also everything is backed up incase of a hard rive failure.
To the Computer Science major
Why do you need to carry that heavy laptop when for a single project. Also the availability to have a flash drive that can be passed around your groups. A 1 gb flash drive is just big enough for your group, and you don't have to worry about did that email go through, it physically there.
The newspaper
With a new 1 gb hardrive you can have 114 minutes of your favorite music stored and ready to share. An hour of your favorite family videos only a small bit away. With haveing that much storage it is basically all you need and can keep your favorite keep sakes, all for a cheaps price that keeps your memories right there with you on your key chain

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